I tried everything. All the products. All the tips. All the "morning sickness miracle" remedies. A midwife suggested using those candy cravings (the only cravings!) to my advantage — chew something sweet, get back on track. That tiny little tip turned into a BIG idea.

✨ And that’s how YumMum was born. ✨

I set out to create a crave-worthy, chewy little treat that actually helps with morning sickness and nausea. Something that could gently pull you out of that yucky first-trimester spiral... and keep you out of it.

✅ Needs protein ✅ Needs ginger ✅ Needs yum ✅

👏 Glow ahead, mum, Motherhood Sweeter! 🍬 You’ve got this. 💪💕

— Jamie, YumMum 🐻